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Eclectica

co-branding

A sponsoring state association receives their logo on the schoolboardnet site for all of the groups related to that state's association. The logo is a link back to the state's website.

Through co-branding, a sponsoring State Association communicates important messages to its members:

  • Leadership by being a sponsor and user
  • Commitment to providing the latest technology to members
  • Value to being a member of the association
  • A vision of the future by the association

A site is co-branded simply by a state association becoming a state level member. Co-branding allows the association to communicate with all other users on the site.